Art/Work - Revised & Updated: Everything You Need to Know (and Do) As You Pursue Your Art Career

by: Heather Darcy Bhandari (0)

The definitive, must-have guide to pursuing an art careerā€”the fully revised and updated edition of Art/Work, now in its fourteenth printing, shares the tools artists of all levels need to make it in this highly competitive field.

Originally published in 2009,
Art/Work was the first practical guide to address how artists can navigate the crucial business and legal aspects of a fine art career. But the rules have changed since then, due to the proliferation of social media, increasing sophistication of online platforms, and ever more affordable digital technology. Artists have never had to work so hard to distinguish themselvesā€”including by making savvy decisions and forging their own paths. Now Heather Bhandari, with over fifteen years of experience as a director of the popular Chelsea gallery Mixed Greens, and Jonathan Melber, a former arts/entertainment lawyer and director of an art e-commerce startup, advise a new generation of artists on how to make it in the art world.

In this revised and updated edition, Bhandari and Melber show artists how to tackle a host of new challenges. How do you diversify income streams to sustain a healthy art practice? How can you find an alternative to the gallery system? How do you review a license agreement? What are digital marketing best practices? Also included are new quotes from over thirty arts professionals, updated commission legal templates, organizational tips, tax information, and advice for artists who donā€™t make objects. An important resource for gallerists, dealers, art consultants, artist-oriented organizations, and artists alike,
Art/Work is the resource that all creative entrepreneurs in the art world turn to for advice.

The Reviews

Having purchased the first edition of this book I was impressed by the no nonsense information presented in the book so I was eagerly anticipating the Revised and updated version...so much so that I preordered it. I was particularly interested in the updated sections dealing with social marketing and other online marketing as that was the main thing that would have changed and would have benefited from updating.I wish I had waited. The updates are minimal and as mentioned, the social media and online marketing aspects were hardly touched! This is a major omission in a book about selling art in 2017 and while there were some additions to the first version the skimpy changes do not warrant purchasing this revised edition if you have the first one. You will really not find that much added.If you are buying for the first time then this edition is a good as the original and the added updated material (however minimal it is) makes it a good purchase worth the money.

I teach a professional practices course in a BFA program at a State University in Pennsylvania; for several years I've made this book required reading for my professional practices students. By far, it's the most informative, accurate, and well-written I've ever seen on the subject. The authors fully understand the art business, and they understand the problems and challenges of making meaningful art and interfacing with the higher-level business end of things. A former student sent a text to me yesterday as he attended his first MFA class in Professional Development at a well-respected university in New York. He was excited to see that they were using the same book in his grad level class. It didn't surprise me -- I've seen no better resource on the market. I've been involved in the art world for 40+ years as an artist, critic, curator, and professor and this book is without a doubt the current gold standard.

The focus of this book is not the doing of art but the business of art. If an artist considers his or her output as more than a hobby then the business of art becomes critical. For most artists this means getting work placed in a commercial gallery, something that is not always taught in school. The content of this book, written from the perspective of a gallery owner, is therefore advice worth taking. The tips are pragmatic and based on experience. My only complaint is the design and layout of the book. This is not an aesthetic issue but one of readability. The layout seems to be based on the notion that contemporary readers have a short attention span and are always ready to jump to something new. It also seems to assume that the reader is young with perfect eyesight. Page layout is of two types. Most pages have the narrative text in a column toward the binding with a more narrow outer column made up of quotes from those in the gallery business. This use of the sidebar is a good way to add specific bits of information related to the general narrative. However, for me, this results in a visually cramped page. In addition, the condensed sans serif font is 9 points in the narrative column while the sidebar text is in 7.5 points. This last is just too small for me to read. The information is of real interest so I guess I will get a new prescription for my glasses. The second page design, scattered throughout, places one quote on the page using a large 17 point font. These quotes are no more informative than those in the sidebars. They also have very narrow page margins so that text rolls into the binding gutter. Minor quibbles? Not if the page design makes it difficult to read the book. Plus, a book about the pragmatics of art should be both artful and functional in its own design.

The authors did a great job in providing insights and guidelines for the visual artist who wants to approach the business side of things. After conferring with a handful of MFA friends, they've said that some of these things are not significantly covered in grad school.I fully agree with several other Amazon reviewers about the graphics / layout of the entire book. The design choice (unecessary bold type for the main text, huge margins with narrow sidebars and tiny font)... this all becomes a visual strain.Overall, this book is worthwhile. Hopefully, the authors will do an updated version at some point, and alter their design choices to make this a visually-smoother read.Beyond the usefulness of this book, part of what makes one successful in the art business world goes way beyond the practicalities --- part of it is your personality, your contacts, your willingness to jump through hoops (no matter how you feel), lucky timing, hard work, and your ability to schmooze. Most of the artists I know get their exhibits and from community endeavors, outreach, and just plain old hard work.

This book was recommended to me, and I'm so glad I purchased it! I've been reading art books, and reading business books, but there were so many gaps in my knowledge that I'd been trying to fill that these books did not cover. Specifically, I wanted to know how to run my art business better, what the deal was with grants, how to interact with clients, the money questions around selling my paintings and balancing my income, dealing with galleries, etc., and this book covered them all, and thoroughly, and in plain-speak. I purchased two others along the same lines, but after flipping through all of them, I dove into this one first. An excellent and informative book! Highly recommended!

I ordered this book on my kindle and then proceeded to order a hard copy as well, so that I could highlight passages and reference pages in the future. It is the first art advice book Iā€™ve read that feels like itā€™s written by smart people who are actually involved in the NY art world and art world at large. Their descriptions of navigating the art industry certainly aligned with my own experiences but they also had a vast amount of advice I hadnā€™t heard before, or had heard but hadnā€™t taken seriously before. I expect my paperback copy to be marked up and dog eared long before Iā€™m done with it.

Important reading for any artist aspiring to make a living. New edition, very up to date.

This is a great book/ guide for many practical /business aspects that we donā€™t like to think about as artists.

Addresses most situations that the modern artist faces on a daily basis. I highly recommend it to artists just starting their careers.

Such an amazing book that gives people aspiring to be/in the art world some sense of direction & standard for interpretation.

Incredible resource for those starting out in the art world, or wanting to know more about the inner workings and how to find your place in it all. Great interviews with professionals that offer helpful insight, and I enjoyed going though the questionnaires and 'workbook' types sections. So much invaluable information!

FODOR'S INSIDE PORTLAND is a great book about the city of Portland, Oregon, covering all of the major attractions in the city itself and even a bit of its neighbor, Vancouver, Washington. This book is in full color and can be enjoyed equally by kids and adults alike.

I bought this book to read on my own and ended up loaning it to my design instructor for review. He had mentioned wanting a resource like this book so badly and upon reading it Iā€™d felt like Iā€™d found something so useful for our final portfolio class.Needless to say he said heā€™s adding it to the course after approval.Also, just praising price from a student perspective, this book is affordable.

The focus of this book is not the doing of art but the business of art. If an artist considers his or her output as more than a hobby then the business of art becomes critical. For most artists this means getting work placed in a commercial gallery, something that is not always taught in school. The content of this book, written from the perspective of a gallery owner, is therefore advice worth taking. The tips are pragmatic and based on experience. My only complaint is the design and layout of the book. This is not an aesthetic issue but one of readability. The layout seems to be based on the notion that contemporary readers have a short attention span and are always ready to jump to something new. It also seems to assume that the reader is young with perfect eyesight. Page layout is of two types. Most pages have the narrative text in a column toward the binding with a more narrow outer column made up of quotes from those in the gallery business. This use of the sidebar is a good way to add specific bits of information related to the general narrative. However, for me, this results in a visually cramped page. In addition, the condensed sans serif font is 9 points in the narrative column while the sidebar text is in 7.5 points. This last is just too small for me to read. The information is of real interest so I guess I will get a new prescription for my glasses. The second page design, scattered throughout, places one quote on the page using a large 17 point font. These quotes are no more informative than those in the sidebars. They also have very narrow page margins so that text rolls into the binding gutter. Minor quibbles? Not if the page design makes it difficult to read the book. Plus, a book about the pragmatics of art should be both artful and functional in its own design.

Coming from a 2012-ish HD Samsung TV, I see a night and day difference in picture quality. The built-in speakers are also so much better. Completely happy with the video and audio.However, I have had to keep the TV disconnected from the Internet because, whenever it is connected and turned on, the modem will lose Internet connectivity every 5-60 minutes. I have tried wired and wireless, and they both cause the same issue. I have also tried using a static IP, but that doesn't help. Disconnecting it from the router allows the Internet to stay up. Samsung support has not been very helpful so far. They believe my network devices are the issue, even though this is only a problem when this TV is connected.I've never left a review before, but I'm leaving this in hopes that other people can chime in on if they have the same issue. If so, I'll suspect this is a firmware issue. Otherwise, I'll attempt replacing the TV.UPDATEI got the TV replaced through Amazon and the new one causes the same network issues as the first oneUPDATE 2It turns out my network problems were due to my modem. After getting a new one from my ISP, the network issues went away.

In doing research, I had determined the best all around performance of a 65 inch tv was the Samsung Q80R. I had waited for the 2020 model, hoping there would be more improvements. There were, in sound ,better upscaling and a more powerful processor, however, what was unique to the 90 series and the 80 series was the fantastic ULTRA VIEWING ANGLE. No other tv in itā€™s class, regardless of price had it. This feature increased off angle viewing and decreased room reflections appearing on the surface of the screen to a great degree . By removing this feature from the 2020 Q80T ,it will significantly be affected negatively.

I've tried more than a few 49" Q80Ts from various vendors. #1 had two dead pixels that developed within a month. #2 had a quarter-sized welt on the screen, perhaps damage from shipping. #3 has vertical banding from DSE (the other sets were much cleaner). #4 was a keeper until it developed a dead pixel just slightly off-center overnight. The picture is gorgeous and bright, so it's the set I want, but the defects are disheartening. I'm currently using #3, the best of the worst, until I'm prepared to risk another purchase.05/21/20 - I went through 6 of these things. All had at least 1 dead pixel. The last had over a dozen dead pixels. What's going on with Samsung?

I LOVE this tv. It is the 75inch. Has 4k. Native 120hz refresh rate.All I love.Probably the best picture you can get besides finding a tv with way more local dimming zones this tv having like 48.Dark rich blackscrisp auto-motion (240hz) compared to others Samsung 4ks I have had beforeIt has auto game mode...which I thought would mess up sometimes but has been flawless so far about 40 hours of viewing since I got it 3 days ago (it was my long weekend off and a new tv so I was gonna enjoy it)Basically everything about the tv looks great!The downside now. The software is so clunky. To turn on or off features in the menu you have to hit home and then scroll 6 spaces to the left to get to settings. The tv is fast at doing it but really?Once you get it dialed in I think it is perfect and you dont need to do it again.Audio syncing is terrible, when you first get it. It took quite a bit to get it dialed really close to what i need.Also the ability to place inputs on the quick menu is a real help. As long as that item isnt a pc that you plug in and out all the time like a portable gaming laptop. The tv suggests you pin the computer input to the hot bar each time you replug in the computer from having it taken away from any input at anytime.Things i wish they would fix. Have a better controller. Voice one is cool and all but i want to hit one button or voice to turn on or off gamemode/automotion.I really really like the tv. the bad stuff are things i got annoyed with when i first got it. and i havent had to mess with them since but if you mess with that stuff all the time i can see how that can be annoying all the time.OMG HDR on this tv makes the picture look like it is happening in your house. keep intelligent picture on, keep game mode set to auto, set the audio lag for each input. That is it. The tv will probably never bother you again. i haven't changed any settings yet after that second day, i was all over the place this last day. Everything seemed perfect.

I bought this TV because it supposed to perform well in bright rooms. During daylight hours the picture quality is outright POOR. The screen also has excessive glare during bright light. Once the sun goes down and the room brightness lowers this TV really shows excellent picture quality.

Love the book, great content and really glad to have it. Less thrilled with the condition Amazon delivered it in. For the price difference youā€™re better off going to a bookstore or other seller and purchasing an undamaged copy. Noticed that this has been an increasing trend with Amazon based shipments where books have been delivered banged up.

This book is a useful resource because of its simplicity. It's easy to flip back and forth to find templates for things like consignment agreements and the like. I would agree with another reviewer, however, that the book is biased having been written by young gallerists working in New York for only the past decade or so.It offers a picture of the way galleries on the East Coast function at the moment. This is evident in the many quotes along the margins by few artists but more often gallery owners. I found some of these comments to reveal a disparaging - even snotty - tone about working with artists, despite the fact that artists are the people who create the work keeping them in business. It is helpful to know that these attitudes exist because you may have to face them in your career.Look for other more encouraging resources in addition to this book. I recently picked up "How to Survive and Prosper as an Artist: Selling Yourself Without Selling Out." In tone, this is a much more empowering book and it has a great many more resources contained within its pages and appendices. The author, Caroll Michels has been working with artists throughout the country (not just in the distorted East Coast art scene) since the 1970s. The book has been through several editions and has clearly been updated and expanded to reflect the changes to the art world. In that sense, a greater depth and breadth of experience is brought to bear on the topic. How to Survive and Prosper as an Artist: Selling Yourself Without Selling Your Soul

No matter what stage of an artist you are I highly recommend everyone grabbing this book. It can be used as a good tool, textbook even, to help artist figure out things like CV's, websites and artist grants. It can teach you allot and lists allot of resources that is helpful to your career. I recommend this just to have it in handy on your shelf.

Itā€™s a nice informative, but I just wish it had more pictures and illustrations

Love the book, great content and really glad to have it. Less thrilled with the condition Amazon delivered it in. For the price difference youā€™re better off going to a bookstore or other seller and purchasing an undamaged copy. Noticed that this has been an increasing trend with Amazon based shipments where books have been delivered banged up.

Art/Work - Revised & Updated: Everything You Need to Know (and Do) As You Pursue Your Art Career
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paperback: $11.71
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